New ask Hacker News story: Ask HN: Is this a feasible idea or rather not?
Ask HN: Is this a feasible idea or rather not?
9 by jacquesm | 4 comments on Hacker News.
Hello HN, I have a pretty weird idea and I'm wondering if it is technically feasible: advertising is in my opinion poison for the mind and I avoid it where I can. At the same time I use lots of sites and services that are ad powered and I am blocking ads knowing full well that I deprive these providers from a revenue stream. But ads are just too obnoxious. Would it be possible to create a service that serves up 'blank' content (let's call it 'whitespace') in every ad spot on the sites that you visit but that uses the same mechanism as the ad delivery services. So instead of advertisers buying up the space I would buy up the space on the sites that I visit creating a revenue stream that is as good or better than the one that advertisers would offer, effectively crowding them out. OpenRTB or something like that would be a good start to inject this because you could essentially become your own agency there but I'm not sure how easy it would be to qualify for bidding on a large enough segment to make it worth your while. And on the off chance that an alternative channel would try to deliver ads anyway that could simply be blocked. So, what's your judgment, is this a viable proposition or not, and if not why not? And if it were available would you use it?
9 by jacquesm | 4 comments on Hacker News.
Hello HN, I have a pretty weird idea and I'm wondering if it is technically feasible: advertising is in my opinion poison for the mind and I avoid it where I can. At the same time I use lots of sites and services that are ad powered and I am blocking ads knowing full well that I deprive these providers from a revenue stream. But ads are just too obnoxious. Would it be possible to create a service that serves up 'blank' content (let's call it 'whitespace') in every ad spot on the sites that you visit but that uses the same mechanism as the ad delivery services. So instead of advertisers buying up the space I would buy up the space on the sites that I visit creating a revenue stream that is as good or better than the one that advertisers would offer, effectively crowding them out. OpenRTB or something like that would be a good start to inject this because you could essentially become your own agency there but I'm not sure how easy it would be to qualify for bidding on a large enough segment to make it worth your while. And on the off chance that an alternative channel would try to deliver ads anyway that could simply be blocked. So, what's your judgment, is this a viable proposition or not, and if not why not? And if it were available would you use it?
Comments
Post a Comment