New ask Hacker News story: Ask HN: How do you overcome decision paralysis when shopping?

Ask HN: How do you overcome decision paralysis when shopping?
2 by behnamoh | 2 comments on Hacker News.
In my home country (not the US), shopping was simple: Just go to a few stores and see what's available (they often carried similar items). Then make a purchase and go home. In the US, however, there aren't many shops where I live. Everyone I know buys things online, but there are many e-commerce websites and each has its own perks and quirks. Let's just consider Amazon. I fully experience the paradox of choice whenever I search for something on Amazon, because there are 100s or even 1000s of options that I don't know which one to choose. I spend hours and hours trying to buy even the simplest things (e.g., a butter dish, skillet, etc.) What are your strategies to deal with this situation? Are there better search engines than Amazon's builtin search that can help reduce the noise when shopping?

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